"We created a captivating sonic brand for Intel's "Architecture All Access" series, combining acoustic piano and analog synthesizer for a futuristic yet human feel."
Challenge
Intel is an American company that specializes in the design and production of chips, software and other components for computers and networks. We worked on the sonic branding of their series "Architecture All Access", where experts from the field that talk about a specific tech...
Output
After exploring different routes, from more poppy to techno, we ended up with an acoustic piano foundation, which results in a human feeling to the piece. The alternation between acoustic piano and analog synthesizer combines the human element with the tech. We incorporated a large...
Credits
Composer: instagram/maxmakesbeats Animation: instagram/woodworkamsterdam Client: instagram/intel
Behind The Sound
Dive into our creative process and discover how we transform briefs into cutting edge sound.
Watch our latest behind-the-sound film featuring Intel and learn about our approach to campaign.
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