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Bugaboo’s New Taupe Collection

Campaign Music

CHALLENGE

Once again this year, we had the privilege of working on a stunning new product campaign for Bugaboo – the unveiling of the taupe collection. Working closely with Woodwork and Menno Fokma, we composed the music score inspired by the visuals and textures of the commercial. We crafted multiple versions of the track to accompany various cutdowns and versions of the campaign. Additionally, we ventured into the Amsterdam forest to gather a plethora of samples for sound design, including sand textures and sticks, which we later incorporated as percussion and snares.

Naturally, the entire campaign necessitated the creation of multiple shortened versions tailored for each media platform.

CREDITS

Client: Bugaboo
Senior Brand Manager: Anne Mestrom
Product Manager: Chantal Van Bergen
Global Content & Community Specialist: Abbie Cullen
Head of Creative: Colinda Bijsterveld

Directed and Produced by Woodwork:
Creative Director: Marvin Koppejan
Director: Menno Fokma
Lead VFX Artist: Lennard Goede
Producer: Sabine van Wechem

Shoot:
Director: Menno Fokma
Line Producer: Marlies Huisman
Production Assistant: Susan Hartsuiker
First AD: Wouter Hoogland
DOP: Stef Kwinten
Camera Assistant: Max Franken
Data Handler: Massimo Mandag
Gaffer: Maarten van der Pluijm
Best Boy: Ralph Schoonenboom
Lighting: Gijs ten Den
Lighting: Lieneke Veen
Assistant Lighting: Max van der Pluijm
Art Director: Bram van der Ven
Assistant Set Dresser: Marco Schurman
Runner Art Department: Bram Stappers
Styling: April Jumelet
Makeup & Hair: Ellen van Exter
Grip: Frans Leiwakabessy
Catering: Eveline van Stiphout
VFX Set Supervisor: Lennard Goede
Grading: Koert van der Ploeg

Cast:
Reza & Alissa

Music:
Music: THNDR Music
Composer: Max Gramser
Sound Design: Han Kerkhof

WE PROVIDED

Music
Sound Design
Mix & Master

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