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Crobox Manifesto Film

Sonic Storytelling

CHALLENGE

Together with Woodwork, we created the manifesto film for Crobox. Itโ€™s a tool that connects human wishes to their algorithm in order to create a personalized, better overview during online shopping. We wanted to make the human feel in this experience leading in our sound design.

OUTPUT

Itโ€™s important to focus on storytelling. We saw an opportunity to create narrative details that tell the story down to the last detail. Thatโ€™s why craftsmanship and instrumentalism were very important to us in this bespoke track. We wanted the chords, sounds and beats to be a precise musical interpretation of the message Crobox wants to convey. For example, we gave this digital message a human feel by playing piano tones for a scroll sound and using a real bass guitar and drums instead of samples.

CREDITS

Composer / sound design: @hankerkhof
Composer / sound design: @maxmakesbeats
Voice Over: @annaevahoekstra
Animation & Concept: @woodworkamsterdam
Client: @crobox.com

WE PROVIDED

Composition
Sound Design
Voice Over (casting & recording)
Mix & Mastering

Drums

Synthesizer heaven

The cleanest bass notes

Adding some piano’s

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