# THNDR — Sonic Branding Studio

> THNDR is a sonic branding studio based in Amsterdam, The Netherlands. We create audio identities for brands — from sound logos and brand anthems to UI sounds and curated music libraries.

## About

THNDR specialises in the strategic use of sound to broaden and deepen brands. Founded in 2018, our conservatory-trained team of composers, producers, and strategists works with brands worldwide to build distinctive, ownable sonic identities. We believe sound is the most underused distinctive brand signal — and we help brands claim it.

## Services

- **Sonic Branding**: Complete audio identity systems — sound logos, brand anthems, sonic guidelines, and deployment across all touchpoints.
- **Bespoke Music & Sound Design**: Original music composition and sound design for campaigns, film, and digital experiences. Zero stock music.
- **Sonic Pilot**: Our proprietary platform for managing and deploying sonic brand assets. Includes music editor, brand checker, and license estimator.

## Process

Our sonic branding process runs in three phases:
1. **Research** (4 weeks): Brand value mapping, stakeholder interviews, strategic direction.
2. **Production** (4 weeks): Concept creation, recording sessions, iterative refinement.
3. **Implementation** (2 weeks): Usage guidelines, integration support, internal launch.

## Investment

- Execution Route: €10K–€30K (agency brings the brief, we produce)
- Guided Route: €25K–€75K (strategy + production, best results)
- Full Route: €50K–€200K (end-to-end including global rollout and Sonic Pilot)

## Key Pages

- [Homepage](https://thndr.studio/) — Studio overview and featured work
- [Sonic Branding](https://thndr.studio/sonic-branding) — What sonic branding is, why it matters, our process and investment
- [Bespoke Music](https://thndr.studio/bespoke-music) — Custom music composition and sound design services
- [Cases](https://thndr.studio/cases) — Portfolio of sonic branding and music projects
- [Behind The Sound](https://thndr.studio/behind-the-sound) — Video commentary on our creative process
- [Awards](https://thndr.studio/awards) — Industry recognition and award-winning projects
- [Articles](https://thndr.studio/articles) — Insights on sonic branding, sound design, and music production
- [About](https://thndr.studio/about) — Meet the team and studio story

## Contact

- Email: hello@thndr.studio
- Location: Cruquiusweg 98F, 1019AJ Amsterdam, The Netherlands
- Instagram: https://www.instagram.com/thndr.studio/
- LinkedIn: https://www.linkedin.com/company/thndr